It's a new "My Starbucks Rewards" card. Now, I have been a card-carrying member of the registered-Starbucks-card nation for a number of years. Back then, I had this really cool, retro-looking card:
Then, as part of my 40th birthday gift two years ago, my best friend, Shipley, enrolled me in the Starbucks Gold program, which came with this card:
Classy, no? Anyway, Starbucks has rolled out a new program called My Starbucks Rewards. They thanked me for being a Starbucks Gold member, and because we've been sharin' the love for so long, they were welcoming me to the "next evolution of their rewards program, at the Gold Level. Automatically." Here is my new card:
Oooooh... shiny. It even has my name and "Cardholder since 2007" printed on it. I. Feel. So. Special.
And, to make me feel even MORE special, I peeled off the new card to find a free drink coupon. Suh-weet! We like free things almost as much as shiny things.
The only thing is, and I hate to break it to them... but since joining the ranks of the unemployed last summer, going to Starbucks is one of the things we cut way back on. As in, special occasions only. And even then, it's iffy at best. Still, they love me. I'm a Gold Level cardmember -- even though that and a nickel (or, more accurately, $5) will not get you a cup of coffee there.
*An extra credit point to anyone who knows who said the quote used as this post's title!